ECOMMERCE

A comprehensive approach to building your customized eCommerce system

Escala is the only consulting firm in the world that focuses on the delivery of hands-on scaling digital agencies and brands. We believe that the future of retail is in micro-brands and that eCommerce is changing the landscape of consumer behavior for the better

THE CHALLENGE

eCommerce is professionalizing fast

01 / 03

Too much to wrap your hands around

02 / 03

What's most important?

How do you address all of the aspects of the business with confidence that you're achieving set business goals?

03 / 03

Are we scaling or just growing?

Revenue growth is essential, but is it being done efficiently? Are you confident you're adding the correct headcount at the right moments? Do you have the right KPIs aligned with the business objectives and quarterly and annual goals? Do you have a 12-month plan that will increase or retain your current margins?

"A goal without a plan is just a wish"

- Antoine de Saint-Exupéry

Focus on Growth while we Create Order, Structure and Unlock Scale

Escala is tried and tested in working with eCommerce businesses and has helped eCommerce businesses achieve degrees of scale only historically possible by household CPG brands.

Free Consultation

Organization Structure

BEFORE

Current State

The CEO's extensive involvement in day-to-day operations and the lack of functional accountability hinders their ability to focus on strategic vision, business development, and company culture.

AFTER

Future State

Introduced new roles to delegate the tactical responsibilities and proposed additional departments and roles to improve functional accountabilities in areas such as go-to-market strategies, data analytics, PPC reporting, and supply chain management.

Accountability Chart

BEFORE

Current State

AFTER

Future State

Process Map

BEFORE

Current State

Limited visibility into New Product Development activities hampers the ability of Launch and Brand teams to plan launch strategies in advance.

AFTER

Future State

Streamlined the transition from Product Development to Product Launch through a structured Handover meeting to ensure standardization and accuracy of new product handover.

Launch Campaigns Workflow

BEFORE

Current State

Limited collaboration and poor progress tracking for every product launch campaign leading to potential bottlenecks or delays.

AFTER

Future State

Built a centralized company wiki that is integrated with the day-to-day workflows - no more asking how and when to do what!

THE ESCALA METHOD

The Key to Creating Effective Systems

True scale can only be achieved through the alignment of three key pillars: People, Process, and Technology.

People

Get ready for growth with our people transformation. Escala conducts a deep analysis into your organizational structure and incentives, leading to improvements in your:

Organizational Chart
Accountability Chart
KPIs/OKRs/Rocks
Performance Management & Incentives

People

Result

A scalable organization design
Seamless and touch-free onboarding
Increased accountability and internal ownership

Process

Streamline your business with our process delivery. Escala analyzes your tasks and processes, leading to:

Process Maps
Business-wide SOPs
A Company Wiki that organizes your SOPs

Process

Result

A bottleneck-free business
Organizational-wide efficiencies
Reduced meetings with more relevant information
Implementation of best practices from our years of experience

Technology

Optimize your technology stack with our technology assessment. Escala audits your software and technology, leading to:

Built daily workflows in a Project Management tool
Removal of redundant technology
Optimization of existing software
Recommendation and implementation of new technology

Technology

Result

Savings on unnecessary technology
Understanding of tools that unlock growth at scale
Heightened focus on automation and reduced person dependency.

The Gap Between You and the Next Stage of your Growth is a Well-Oiled System

• 01

Discovery Call

During the discovery call, we'll take the time to understand your business and its unique challenges. We'll map out your high-level processes and gather all the information we need to prepare a proposal that's tailored to your needs.

• 02

Assessment

After the Project Kick-off, our consultants will interview each of your team members to document your current state and identify operational pain points. We'll prepare a comprehensive presentation of our findings and recommendations based on industry best practices and benchmark you against our previous clients from your vertical.

• 03

Design

In the design phase, we'll work with you to design the future state of your business at a high level. We'll focus on changes to your people, process, and technology and deliver future state process maps to guide the way forward.

• 04

Integration

During the integration phase, we'll document all of your Standard Operating Procedures (SOPs) and implement them into an intuitive company wiki. We'll integrate a project management tool and train your team on how to use everything effectively.

• 05

Accelerate

Finally, in the accelerate phase, we'll help you leverage your systems to accelerate your growth. We'll provide ongoing support to maintain and update your SOPs, onboard new talent, and integrate new technology.

Process

Ready to grow your company?Get in touch today!

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